NEXT – Cross Pixel

INTRODUCING NEXT

Cross Pixel NEXT is an advanced contextual targeting solution that is powered by audience behavior and intent. NEXT enables marketers to execute highly targeted programmatic campaigns that reach a specific audience while they are engaging in related subject content. NEXT advances traditional contextual targeting beyond identifying keywords on a page and uses behavioral intelligence to expose a wider range of content appropriate for a brand.

NEXT is a privacy friendly, brand safe, GDPR compliant product that targets specific audiences without the use of cookies or identity targeting.

KEY BENEFITS

Improve campaign performance reaching the audience at the moment they are engaged in related content
Reach the audience that you cannot reach with cookies due to blocking and deletion
Build positive brand equity through strategic association with related content
GDPR compliant and privacy friendly